Thinking out loud.
Honest breakdowns of our real work — what worked, what didn't, and why. The kind of experience that usually stays behind closed doors.
GamedevJuly 13, 2026 · 7 min read
Game development in Uzbekistan: an industry already shipping to Steam
A state award for game teams, IT Park tax breaks and Steam releases — Uzbek gamedev has stopped being a hobby. What local studios can already do and why regular business should care.
DevelopmentMay 28, 2026 · 7 min read
PWA instead of a native app: when it saves you months and budget
Not every business needs an App Store app. We break down when a web app solves the job faster and cheaper — and when native is still worth it.
AI productionMay 22, 2026 · 8 min read
AI video for business: an ad without a film crew
How we assemble ads and avatars with Sora, Runway and HeyGen — in days, not weeks, and without renting a studio. And where AI still loses to live shooting.
MarketingMay 16, 2026 · 8 min read
5 signs your website is due for a rebuild
You can leave a site untouched for years — but it quietly loses you customers. A checklist of five signals that it’s not about cosmetics, it’s time to rebuild.
DevelopmentMay 10, 2026 · 9 min read
A Telegram bot instead of an app: cheap entry into mobile
Your audience already has Telegram installed — no need to talk them into one more app. When a bot and a Mini App beat a store listing.
DesignMay 4, 2026 · 7 min read
A logo in 3 concepts: pick a direction without 10 reworks
Endless logo edits aren’t about the designer — they’re about missing criteria. How we lock the choice on three concepts and why it saves everyone’s nerves.
GamedevApril 26, 2026 · 8 min read
Gamification in business: when game mechanics actually lift sales
Points and badges don’t work on their own. We break down which game mechanics truly shift customer behavior — through real jobs, not for the sake of “engagement.”
ProcessApril 18, 2026 · 9 min read
How an AI-native process speeds up development 2–4×
“2–4× speed” isn’t a slogan — it follows from how the process is built. We show where AI actually saves time and what that means for your deadlines.
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